How Home Care Agencies Can Best Optimize Q1
Executive Summary
The future of home healthcare is approaching an inflection point. By 2034, the United States will have more adults over the age of 65 than children under 18, and a strong preference for receiving medical care at home will further drive demand. At the same time as this opportunity unfolds, caregiver shortages and burnout pose challenges to agencies everywhere. To address these obstacles successfully, agencies must turn to technology. From compliance automation to clean data practices to financial wellness, there are myriad tools available to improve operations and care quality in preparation for what’s to come.
Introduction
Much like its client base, home healthcare is about to enter its golden age. By 2034, there will be more adults over the age of 65 than children under the age of 18 in the United States – and we already know that people have a strong preference for receiving medical care in the comfort and familiarity of home.
According to the U.S. Bureau of Labor Statistics, demand for home care and personal care aides is expected to rise by 34% between 2019 and 2029, surpassing the average growth rate of all occupations. That means agencies are poised to receive a massive influx of clients. But are they ready?
With caregiver shortages and a burnout epidemic nipping at their heels, agencies need to be savvy and proactive about anticipating this upcoming wave. From implementing retention-boosting incentives to streamlining operations with home care technology, this paper will cover everything agencies need to prepare for a new year.
Opportunities for Home Care Agencies
Agencies have been increasingly relying on data to make better client care choices. This emphasis on analytics extends beyond administrative tasks and into the realms of quality improvement and personalized care.
As technology continues to evolve, home care agencies have the opportunity to position themselves at the forefront of this data-centric shift, fostering a future where enhanced intelligence drives outcomes and operational excellence.
I. Increased Demand for Tech-Enabled Services
Home care technologies offer incredible upside when it comes to efficiency on the agency side and quality of care on the client side. From Electronic Visit Verification (EVV) and client portals to billing, custom reporting, and time tracking, there are countless opportunities to automate key workflows.
II. Technology-Enabled Care Solutions
Agencies are leveraging intricate datasets to identify patterns, enhance operational efficiency, and elevate the overall quality of services. Personalized care plans are now intricately tailored based on individual client data, ensuring a more nuanced and effective approach to healthcare.
III. Chronic Care Management
A major consideration for clients with chronic medical concerns is minimizing frequent visits to a clinic or hospital. Apps and remote monitoring sensors give home care agencies the opportunity to provide routine specialized care from a distance, keeping tabs on clients’ vitals and sending alerts whenever necessary.
IV. Expansion into New Markets
The population isn’t just aging in the U.S. – it’s aging everywhere. Equipped with the right technologies, home care businesses have tremendous potential to scale, with countless opportunities for expansion into new markets and communities.
Financial Wellness for Home Care Agencies
Staying afloat is an ongoing concern for businesses of all kinds, but market conditions are making things particularly challenging for home care agencies. Given the current lack of qualified caregivers, it’s proving difficult to attract and retain talent even in the short-term. Meanwhile, inflationary pressures are pushing the cost of services upward, including the cost of keeping employees on board.
Despite these challenges, agencies have no choice but to find a way to achieve financial wellness. It’s the only way to withstand unexpected market fluctuations, invest in new technologies, and continue providing consistent care. Not sure where to start? Let’s take it step by step.
I. Analyze Operational Costs
It’s crucial to get a detailed overview of your agency’s operational costs. That includes direct expenses related to providing care, such as caregiver compensation, resources, and the cost of onboarding and hiring new staff. Start by reviewing your current budget and identifying any areas where you might be able to cut costs without compromising care quality or employee satisfaction.
II. Tally Overhead Expenses
This includes any indirect costs associated with running your agency, such as rent, utilities, and insurance. These expenses can add up quickly and may eat into your revenue if not carefully managed. Look for ways to reduce these costs by examining your lease agreements, energy usage trends, and insurance policies. These expenses are often recurring, so even a modest adjustment will continue to pay dividends in savings.
III. Assess Revenue Streams
Finally, analyze your agency’s various sources of income, such as private pay clients, insurance reimbursements, and government funding. It’s prudent to diversify your revenue streams as much as possible in case one category experiences a downturn. You may even choose to expand your services and serve a new subset of seniors, such as Medicaid or the VA.
IV. Develop Forecasting Models
Lean on past data and market trends to create forecasting models that anticipate future financial needs and challenges. These models should consider factors such as client volume and regulatory changes. An accountant may be a particularly helpful resource to consult for this step.
V. Streamline Billing Processes
Reviewing your agency’s billing and payment processes will ensure your cash flow gears are turning smoothly. Implementing point of care management software can streamline this process by reducing human error and integrating with other platforms, minimizing payment or reimbursement delays.
Read more about Financial Wellness for Home Care Agencies >>>
VI. Conduct Regular Financial Analyses
This step involves systematically reviewing financial data to identify trends, variances, and potential areas for improvement. By consistently assessing your agency’s financial landscape, you can make informed decisions, optimize resource allocation, and maintain a sustainable and robust financial position.
VII. Develop Contingency Plans
No matter how much we plan and prepare, things simply don’t go our way sometimes. Developing contingency plans to address unexpected financial challenges, such as changes in reimbursement rates or economic downturns, will help you weather temporary storms and bounce back faster once they’ve passed.
Automating Compliance for Home Care Agencies
In home care, compliance holds agencies to strict legal, ethical, and quality standards. These rules are designed to protect the well-being of individuals receiving care, provide caregivers with a secure environment, and safeguard the agency’s reputation. Here’s how automation is making it substantially easier for agencies to stay on top of their compliance.
I. Keeping Up With Changing Regulations
Rules and standards are never set in stone. Legislation is amended frequently, which makes it difficult for agencies to keep up. Home care software can be used to deliver timely updates about changing regulations, avoiding the risk of an accidental violation and saving lots of time on research and data compilation.
II. Training Staff on Compliance Procedures
Getting staff up to date on compliance procedures can require significant time and resources, especially if you’re hiring a training expert or allocating internal staff. The key is to use a pre-recorded and structured method like an online portal that’s also mobile-friendly.
III. Managing Compliance Documentation
Enlisting the help of technology is a simple way to maintain accurate documentation. Electronic Visit Verification (EVV) is one such tool, along with home care software designed to help agencies easily capture critical information, track their data, and provide accurate and timely reporting.
IV. Ensuring Accurate and Timely Reporting
Reporting plays a vital role in compliance, enabling agencies to demonstrate adherence to regulations and document the quality of care provided. Automating this process means easily submitting compliance-related forms that are accurate, error-free, and on time.
V. Future Trends in Compliance Automation
Countless compliance tasks can already be automated thanks to home care software, but the industry’s evolution is still in full swing. Areas to watch include AI and machine learning, integration with the Internet of Things (IoT), cybersecurity, and the role of data privacy.
Clean Data for Home Care Agencies
Maintaining a clean, consistent, error-free data lake is the baseline of a well-functioning home care agency. It ensures accuracy and reliability, paving the way for informed decisions, long-term planning, and enhanced operational efficiency. Here’s how to keep your house in order, whether you’re just starting out or looking to maintain order.
I. Conduct Regular Audits
Errors, inconsistencies, and outdated information can crop up at any time (and over time). It’s important to conduct routine audits to detect and rectify these snags before they pile up and cause major problems.
II. Ensure Interoperability Between Systems
Manually entering data into multiple different platforms is a recipe for human error. Instead, invest in systems that support interoperability and can seamlessly integrate with other platforms in your technology stack.
III. Standardization and Consistency
Standardization is all about keeping data consistent and unified. This not only shapes a more organized dataset but also eases the path to analysis, making it simpler to uncover valuable insights and create links between different touch points.
IV. Deduplication and Data Cleansing
Duplicates are a common issue when it comes to data entry, but they can cause confusion and splicing if not dealt with quickly. Eliminating duplicates guarantees that each client or caregiver appears only once in the dataset, preventing problems like overcounting or misinformation.
V. Prioritize Ongoing Data Maintenance
As new clients, caregivers, and health information roll in (and out), your data will continuously evolve. Once everything is organized, deduplicated, and standardized, you’ll need to carry these practices forward – from regular checks and updates to total database reviews.
VI. Business Intelligence (BI) Software
What’s the ultimate destination for a well-managed data lake? Extracting valuable insights. BI software enables in-depth data analysis, visualization, and reporting, giving agencies the tools to make data-driven business decisions. From trends and KPI monitoring to identifying areas of improvement, BI is the gateway to more strategic thinking.
Navigate the Changing Landscape of Home Health Care
The changes discussed above are just some of the many ways home healthcare will continue to evolve for years and decades to come. While it’s easier to prepare for shifts already unfolding, it’s nearly impossible to predict what might happen further down the line. These strategies will help you navigate the ever-changing healthcare landscape no matter what the future has in store.
I. Person-Centered Care (PCC)
This increasingly popular healthcare philosophy puts the patient at the center of their treatment journey. Instead of prescribing one-size-fits-all solutions, PCC considers each individual’s needs, preferences, and lifestyle to tailor their treatment plan and increase adherence to the regimen.
II. Technology Investment
Home care agencies’ daily operations are heavy on organization, data management, and resource optimization – so it’s no wonder there are so many exciting technologies rolling out in the industry. From simple upgrades like home care software and telehealth to more elaborate investments in AR-assisted rehabilitation, every agency should be considering how technology can help improve their efficiency, client communications, and workflow.
III. Staffing Recruitment and Retention
Burnout. Turnover. Fierce competition. Agencies are up against a wave of challenges when it comes to attracting and retaining staff, but there are certainly ways to overcome them. Competitive wages are a start, combined with attractive incentive programs that offer perks like paid time off, benefits, development opportunities, and more.
IV. Proactive Financial Planning
Nobody has a crystal ball to predict when economic conditions will become rocky. Proactively plan out contingencies for various challenging scenarios, so you’ll never be found on your back foot or in a hastily reactive mindset.
In Conclusion
The imminent home care upswing presents a significant opportunity for agencies, but they’ll only be able to reap the rewards if they’re prepared. To capitalize on increasing client demand, agencies should prioritize technology adoption, focusing on data analytics, automating compliance processes, and maintaining clean data practices. Meanwhile, addressing caregiver shortages and burnout with strategic incentives is critical to attracting and retaining staff in a challenging job market. By embracing these strategies, agencies will be well-positioned to meet rising demand while continuing to provide high-quality, personalized care – resulting in resilience and success for years to come.
Ensuring your home care software is setting you up for success is an easy part of the equation to growth, resilience, and adaptability in the new year. Consider booking a demo with AxisCare to learn why agencies of all sizes choose AxisCare to help grow their businesses.
References and Resources:
- Preparing for 2025: Clean Data for Home Care Agencies
- Preparing for 2025: Financial Wellness for Home Care Agencies
- Preparing for 2025: Automating Compliance for Home Care Agencies
- Poor-Quality Data Imposes Costs and Risks on Businesses, Says New Forbes Insights Report
- National Association for Home Care and Hospice
- Activated Insights’ Benchmark Report
- AxisCare’s Business Intelligence Tool
- AxisCare’s Medicaid Features
- AxisCare’s VA Billing Features
- AxisCare’s Compliance and EVV Features
- AxisCare’s Mobile App
- Polsinelli Home Care Legal Services
- CareAcademy Caregiver Training
- Nevvon Caregiver Training
- Activated Insights Caregiver Training